Good Journalism is Good Business

Innovation Media Consulting

We are a global consultancy firm with a difference. We focus exclusively on the publishing business — both editorial and management. And our focus is helping our clients innovate and embrace new digital platforms, and find bold new strategies as well as new revenue streams.

We invite you to be part of the digital revolution and benefit from INNOVATION’s knowledge and hands-on expertise of more than two decades advising some of the best-known media brands in the world.

HOW WE WORK

We believe that change is not imposed but is negotiated and agreed upon. We take into consideration all scenarios, opinions — and only after thorough analysis, evaluation, and testing we present our final recommendations and action plans.

One way to visualise our process is to think of it as a three-step effort: audit, diagnostic and implementation. We lead in-house teams to be at the heart of innovation in their firms and deliver on a new product, content or strategy. Although all projects are made-to-measure, the phases of any change process are always similar.

EDITORIAL SERVICES

Our clients call us when they face pressing issues ranging from editorial re-organisation to a need for re-invention of their products, or the development and execution of new editorial or commercial strategies. They approach us for objective, honest, analytical, smart and experienced advice.

MANAGEMENT AND STRATEGY SERVICES

We believe that media companies should become new Information Engines™, and transform by shifting from readers to audiences and from audiences to communities.

Our clients talk to us when they need to make decisions that will have lasting consequences for their teams, operations, revenues and brands. They approach us when they need fresh global and experienced thinking.

MAGAZINES

We believe, however, the genre must be re-invented to survive and thrive. We have developed ground-breaking new concepts, and formats with demonstrable success. We re-organise news operations to adapt a matrix based on audiences rather than products.