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Programmatic
SOCIAL MEDIA
OFFBEAT
ABOUT INNOVATION
ABOUT FIPP
Native Advertising
It’s all about timing
Do not read this book...
Do not read this book...
Is the importance of mobile exaggerated?
Is the importance of mobile exaggerated?
Is the importance of mobile exaggerated?
Is the importance of mobile exaggerated?
What are the seven mass media?
Is the importance of mobile exaggerated?
Is the importance of mobile exaggerated?
How to tell if Google thinks your site is mobile-friendly
Is the importance of mobile exaggerated?
Native apps vs. mobile web: It’s not an either/or choice
Is the importance of mobile exaggerated?
Native apps vs. mobile web: It’s not an either/or choice
Is the importance of mobile exaggerated?
Native apps vs. mobile web: It’s not an either/or choice
Is the importance of mobile exaggerated?
Native apps vs. mobile web: It’s not an either/or choice
Is the importance of mobile exaggerated?
Is the importance of mobile exaggerated?
Is the importance of mobile exaggerated?
Nine steps to creating a mobile-focused culture
Is the importance of mobile exaggerated?
If we don’t do much video, will we be OK?
If we don’t do much video, will we be OK?
Your digital video strategy checklist
Is data collection, analysis and use in decisionmaking the single most important thing you can do?
Is data collection, analysis and use in decisionmaking the single most important thing you can do?
Is data collection, analysis and use in decisionmaking the single most important thing you can do?
Is data collection, analysis and use in decisionmaking the single most important thing you can do?
Who’s doing data right?
Who’s doing data right?
Who’s doing data right?
Who’s doing data right?
Who’s doing data right?
How NPR created its own dashboard
How NPR created its own dashboard
How NPR created its own dashboard
How NPR created its own dashboard
How NPR created its own dashboard
US$147k
How NPR created its own dashboard
Unlocking the value of engaged consumers — the data-driven model
Is content rocket science?
What makes podcasts work?
The top five most creative content apps
Learning as content
Is it really monumentally stupid not to have a mobile ad strategy?
Is it really monumentally stupid not to have a mobile ad strategy?
Is it really monumentally stupid not to have a mobile ad strategy?
Is it really monumentally stupid not to have a mobile ad strategy?
Eight rules for mobile advertising success
Is it really monumentally stupid not to have a mobile ad strategy?
Is it really monumentally stupid not to have a mobile ad strategy?
Thirteen of the most innovative mobile ads
Is it really monumentally stupid not to have a mobile ad strategy?
...Thirteen of the most innovative mobile ads
Is it really monumentally stupid not to have a mobile ad strategy?
Is it really monumentally stupid not to have a mobile ad strategy?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
What IS native advertising?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Some of the best native ads, and why they’re the best
Some of the best native ads, and why they’re the best
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Nine companies to help ramp up your native ad services
Will native advertising save or kill your brand?
Nine companies to help ramp up your native ad services
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
Will native advertising save or kill your brand?
The five principals of great native advertisements
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Programmatic in a nutshell
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
Get on the programmatic train, or get run over by it
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
Friends in the fight
You probably think digital ad fraud doesn’t affect you. Think again.
Strategies to detect & prevent ad fraud
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
Strategies to detect & prevent ad fraud
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
Digital ad fraud on mobile
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
A digital ad fraud lexicon
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
You probably think digital ad fraud doesn’t affect you. Think again.
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
‘We’ve written your tweet for you!’
BuzzFeed’s six social media best practices
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
Are social chats the next big social thing?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
Social media on a strict diet
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
The Social Media Conundrum. Is sharing all that it’s cracked up to be?
Social media caveats:
Can enewsletters build habits and new revenue?
Can enewsletters build habits and new revenue?
Can enewsletters build habits and new revenue?
Can enewsletters build habits and new revenue?
Can enewsletters build habits and new revenue?
Six tips for enewsletter success
Can enewsletters build habits and new revenue?
Can enewsletters build habits and new revenue?
Can enewsletters build habits and new revenue?
Thirteen tips to make your newsletter mobile-friendly
Thirteen tips to make your newsletter mobile-friendly
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
Five magazines nailing events
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
Five magazines nailing events
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
Best practices: Event ethics
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
The eight categories of events
Thirteen great event planning tips
It’s showtime, folks! And payday. Events are becoming a substantial source of new revenue
Taking to the clouds to deliver true value
Taking to the clouds to deliver true value
How can print compete with digital? Imagination & creativity!
How can print compete with digital? Imagination & creativity!
How can print compete with digital? Imagination & creativity!
How can print compete with digital? Imagination & creativity!
How can print compete with digital? Imagination & creativity!
Print launches look at drones, mud racing, vaping, fashion and more
How can print compete with digital? Imagination & creativity!
How can print compete with digital? Imagination & creativity!
How can print compete with digital? Imagination & creativity!
10 Kickstarter magazines aiming to eat a little of your lunch
How can print compete with digital? Imagination & creativity!
Can print still surprise and delight?
Can print still surprise and delight?
Can print still surprise and delight?
Can print still surprise and delight?
Can print still surprise and delight?
Can print still surprise and delight?
Good journalism is good business
Sharing ideas and insights